CLIENT: AMC THEATRES (IN-HOUSE)

Nothing quite hits the spot like kicking back in a recliner and sipping on a cocktail… all while enjoying a blockbuster on the big screen. At AMC Theatres, the movie-going experience is bigger, better and now even tastier thanks to its MacGuffins Bar and movie-inspired drinks. Each Movie Feature Drink pulls inspiration from the hottest films on the market and brings them to sippable life.

During my time at AMC, I took deep-diving into the dark depths of the interwebs very seriously. I had to scoop up any movie spoilers I could find to inspire the visual direction of whatever Movie Feature Drink we were concocting next. I was so good at digging up spoilers that while on a call, an executive at Warner Brother’s once said to me, “How do you know this? I don’t even know this much about the movie.”

While I can’t share all my secrets on here, I can share a few of my favorite projects. Here ya go.